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Noticed folks ditching brand names for store labels, and my wallet's thanking me

I switched over last month and saved over fifty bucks. Why are people still paying for fancy packaging when the stuff inside is the same?
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3 Comments
gray876
gray8761mo ago
Sometimes the brand feels like your identity.
3
paigesingh
paigesingh1mo ago
Yeah @thea_hart, branding is a total waste.
2
thea_hart
thea_hart1mo ago
The fancy packaging thing got me thinking too... I switched to the store brand cereal and it's literally the same flakes in a different bag. Saved a bunch and didn't notice a difference.
1